DMCA

Effective Date: 18 June 2025 | Last Updated: 18 June 2025

BebeHawaii LLC (“BebeHawaii,” “we,” “our”) respects the intellectual-property rights of artists, photographers, and brand owners. Because our made-to-order Hawaiian shirts often feature original artwork and customer-submitted graphics, we strictly comply with the U.S. Digital Millennium Copyright Act (DMCA, 17 U.S.C. § 512).

This page explains how to file a copyright-infringement notice or counter-notice, how we process those claims, and how we remove or restore content in line with DMCA safe-harbor requirements and Google Merchant Center’s transparency rules.


1. Designated Copyright Agent

DMCA Agent – BebeHawaii
1798 Mansion Ave, Claymont, DE 19703, USA
Email: dmca@bebehawaii.com
Phone: +1 (707) 753-0726
Business Hours: Mon – Sat, 9 AM – 5 PM EST

This agent receives copyright notifications only. Customer-service emails (orders, returns) should go to support@bebehawaii.com.


2. Submitting a Proper DMCA Takedown Notice

If you believe any design, product image, customer photo, or text on BebeHawaii.com infringes your copyrighted work, send a written notice containing all six elements required by § 512(c)(3):

  1. Identification of the work claimed to be infringed (URL or attachment of the original).
  2. Identification of the infringing material (exact product URL, SKU, or screenshot).
  3. Contact information of the complaining party (full name, mailing address, phone, and email).
  4. A statement: “I have a good-faith belief that the disputed use of the copyrighted material is not authorized by the copyright owner, its agent, or the law.”
  5. A statement, under penalty of perjury: “The information in this notification is accurate, and I am the copyright owner or authorized to act on the owner’s behalf.”
  6. Physical or electronic signature of the copyright owner or authorized agent (typing your full legal name is sufficient for email).

Incomplete notices may delay or nullify removal.


3. What Happens After We Receive a Notice

  1. Acknowledgment – We confirm receipt by email within two business days.
  2. Temporary Removal – Allegedly infringing product pages, images, or text are disabled or hidden from public view while we verify the claim.
  3. Forwarding – We forward the complete notice (including the complainant’s info) to the user, artist, or supplier who provided the content.
  4. Good-Faith Review – Our internal IP team compares the notified content to the cited original.
  5. Permanent Action – If the claim appears valid, content is permanently removed. If a counter-notice arrives (see § 4), we follow the statutory restoration process.

4. Counter-Notice Procedure

If you believe your removed design or listing is non-infringing (e.g., original artwork, licensed content, or fair use), submit a counter-notice that includes:

  1. Your full name, address, phone, and email.
  2. Identification of the material and its URL before removal.
  3. Statement under penalty of perjury: “I have a good-faith belief that the material was removed or disabled as a result of mistake or misidentification.”
  4. Statement consenting to U.S. federal court jurisdiction in the District of Delaware and accepting service of process from the original complainant.
  5. Your physical or electronic signature.

We forward your counter-notice to the complainant. Unless they file a court action within 10 business days, we restore the content.


5. Repeat-Infringer Policy

Consistent with § 512(i) and Google Merchant Center guidelines, we:

  • Log every valid DMCA takedown.
  • Terminate marketplace or customer-design accounts that receive three (3) valid notices within any 12-month period.
  • Bar terminated users from reopening accounts under a different name.

6. Misrepresentation & Penalties

Submitting a false DMCA notice or counter-notice may expose you to damages (including costs and attorneys’ fees) under § 512(f). Please be sure you own—or are licensed to act for—the copyright in question before filing.


7. Trademark & Right-of-Publicity Complaints

This policy covers copyright only. For trademark or personality-rights concerns (e.g., NFL team logos, celebrity likenesses), email legal@bebehawaii.com with evidence of your rights, and we will follow a similar take-down assessment.


8. Questions?

Legal Affairs – BebeHawaii
Email: legal@bebehawaii.com
Phone: +1 (707) 753-0726

We answer DMCA queries within one business day and strive to balance artists’ rights with our customers’ freedom to enjoy original Aloha designs. Mahalo for helping us keep BebeHawaii creative —and compliant!